PRIYA, K. S. Sakthi; SUNDARAM, K. Karpaga. Innovative Marketing in the Tamil Film Industry: Strategies, Audiences and Evolving Media Practices. International Social Research Nexus (ISRN), [S. l.], v. 1, n. 3, p. 1–9, 2025. DOI: 10.63539/isrn.2025031. Disponível em: https://scholarcave.com/index.php/isrn/article/view/169. Acesso em: 7 dec. 2025.